Table of contents for Corporate diplomacy : the strategy for a volatile, fragmented business environment / Ulrich Steger ; with a foreword by Anthony Burgmans.


Bibliographic record and links to related information available from the Library of Congress catalog


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Acknowledgments. 
Foreword by Antony Burgmans (Unilever). 
Preface. 
Introduction and Overview. 
The Tangled World - Trends and Countertrends. 
The Players in the Global Village. 
How Business Has Managed Non-Market Interactions up to the Present Day. 
Detecting and Preventing Trouble Ahead. 
Making Corporate Diplomacy Happen. 
Corporate Communication. 
"Suits" amd "Sandals": Balancing Conflict and Co-operation. 
Learning from Three_Reference Examples. 
Appendix I_– Business Case vs. Business Ethics. 
Appendix II – Relevant IMD_ Case Studies. 
Further Reading. 
Index.


Library of Congress subject headings for this publication: Crisis management, Corporations Public relations, International business enterprises Management, Leadership Moral and ethical aspects, Social responsibility of business