Table of contents for Special events : global event management in the 21st century / Joe Goldblatt.


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Foreword.  Preface.  Acknowledgements.  THEORY OF EVENT MANAGEMENT.  Welcome to 21st Century Event Management.  Models of Global Event Management.  EVENT ADMINISTRATION.  Developing and Implementing the Event Vision.  Human Resource and Time Management.  Financial Administration.  Event Leadership.  EVENT COORDINATION.  Managing Vendor Contracts.  On-Site Management.  Accommodating Special Needs.  EVENT MARKETING.  Event Advertising, PR, and Promotions.  On-Line Marketing.  Risk Management: Legal and Financial Safeguards.  Morality, Law, and Ethics in Event Management.  Technology for Modern Event Management.  Advancing Your Career Through the 21st Century.  Case Studies in 21st Century Event Management.  Appendix 1: Organizations and Resources.  Appendix 2: Internet Sites.  Appendix 3: References.  Appendix 4: Periodicals.  Appendix 5: Directories.  Appendix 6: Audio and Video Resources.  Appendix 7: Software.  Appendix 8: Sample Clients Agreements.  Appendix 9: Sample Vendor Agreements.  Appendix 10: Sample Catering Menus.  Appendix111: Sample Insurance Certificate.  Appendix 12: Sample Incident Reports.  Appendix 13: Sample Purchase Orders.  Appendix 14: Sample Event Evaluation Forms.  Appendix 15: ISES Code of Ethics.  Index.  


Library of Congress subject headings for this publication: Special events Management