Table of contents for Internet business models and strategies : text and cases / Allan Afuah, Christopher L. Tucci.


Bibliographic record and links to related information available from the Library of Congress catalog


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Counter
 Part 1-The Internet
 Chapter 1: Introduction and Overview 
 Chapter 2: Overview of Internet Technology and Value Network
 Chapter 3: Competitive Landscape-Changing Properties of the Internet 
 Part 2-Components, Linkages, Dynamics and Evaluation of Business Models
 Chapter 4: Components of a Business Model
 Chapter 5: Dynamics and Appraisal of Business Models
 Chapter 6: Value Configurations and the Internet
 Chapter 7: Valuing and Financing an Internet Start-Up
 Part 3-The Role of Competitive and Macro Environments
 Chapter 8: Competitive and Macro Environments
 Part 4-Applying the Concepts, Models and Tools
 Chapter 9: The General Manager and the Internet
 Chapter 10: Sample Analysis of an Internet Business Model Case


 Part 5-Cases 
 Case One: Broadcast.com
 Case Two: Webvan: Reinventing the Milkman
 Case Three: Netscape Communications and the Browser (A) and (B)
 Case Four: VerticalNet:The New Face of B2B
 Case Five: Red Hat Software and Linux Operating System:Where Do You Want To Go Tomorrow?
 Case Six: Beyond Interactive:Internet Advertising and Cash Crunch
 Case Seven: Hotmail:Free E-Mail for Sale 
 Case Eight: GMBuyPower.com:Dealer Beware
 Case Nine: iVillage:Innovation among Women's Websites
 Case Ten: eBay, Inc.:Diversification in the Internet Auction Market
 Case Eleven: Microsoft:Breaking Up Is Hard To Do
 Case Twelve: Sun Microsystems:Jumping for Java
 Case Thirteen: Diamond Multimedia and the Rio:David'd Innovation in the Face of Goliath
 Case Fourteen: Merrill Lynch:Financial Portal Strategy




Library of Congress subject headings for this publication: Business enterprises Computer networks, Electronic commerce, Internet