Table of contents for Analysing media texts / edited by Marie Gillespie and Jason Toynbee.

Bibliographic record and links to related information available from the Library of Congress catalog
Note: Electronic data is machine generated. May be incomplete or contain other coding.

Chapter I        Semiotics: signs, codes and cultures      9
Jostein Gripsrud (adapted by Jason Toynbee
and David Hesmondhalgh)
Chapter 2        Understanding genre                      43
Gill Branston
Chapter 3        Narrative analysis                       79
Marie Gillespie
Chapter 4        Discourse analysis and content analysis  119
David Hesmondhalgh
Chapter 5        The politics of representation           157
Jason Toynbee
Conclusion       Framing the real: beyond the text        187
Marie Gillespie and Jason Toynbee

Library of Congress subject headings for this publication: Mass media criticism, Discourse analysis, Semiotics, Content analysis (Communication)