Table of contents for Mail and internet surveys : the tailored design method / Don A. Dillman.


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PART ONE ELEMENTS OF THE TAILORED DESIGN METHOD
1  Introduction to Tailored Design                         3
2  Writing Questions                                      32
3  Constructing the Questionnaire                         79
4  Survey Implementation                                 149
5  Reduction of Coverage and Sampling Errors             194
PiaRT wo  TAILORING T    THE SURVEY SITUATION
6  Mixed-Mode Surveys                                    27
"7  Alternative Questionnaire Deliery: In Person to
Groups, and through Publications                      245
8  When Timing Is Critical: Diary, Customer Satisfaction,
and lection Forecast Surveys                         263
9  Household and Ind iidual Person Surveys
by Government                                         288
o0 Surveys of Businesses and Other Organizations         323
11  internet and Interactie Voice Response Surveys       352
12  Optical Scanning and Imaging, and the Future of
Self-Administered Surveys                             413



Library of Congress subject headings for this publication: Social surveys, Questionnaires