Table of contents for The book publishing industry / Albert N. Greco.

Bibliographic record and links to related information available from the Library of Congress catalog. Note: Electronic data is machine generated. May be incomplete or contain other coding.



 1   Consumer Book Publishing                              3

 2   Book Title Output, Categories, Sales, Returns,       26
       and the Channels of Distribution

 3  The Development of Moder Book Publishing Companies   51

 4  Business Operations                                       88

 5  The Editorial Process                                    123

 6  Editors, Book Acquisitions, and Production               150

 7  Marketing Books                                          177

 8  Consumer Book Purchasing Trends                          208

 9  The First Amendment, Copyrights, and Libel               256

10   Publishing Confronts the Twenty-First Century       278

     Glossary of Book Industry Terms                         300

     Selected Bibliography                                   306

     The Book Publishing Industry                            335
       Historical Statistical Appendix

     Author Index                                            371

     Subject Index                                           377


Library of Congress Subject Headings for this publication: Publishers and publishing United States