Table of contents for Market rebels : how activists make or break radical innovations / Hayagreeva Rao.

Bibliographic record and links to related information available from the Library of Congress catalog.

Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.


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Contents							
Preface 									
Chapter 1 From the Invisible Hand to Joined Hands
Chapter 2 "You Can't Get People to Sit on an Explosion!": The Cultural Acceptance of the Car in America
Chapter 3 Evange-Ale-ists and the Renaissance of Microbrewing
Chapter 4 The French Revolution: Collective Action and the Nouvelle Cuisine Innovation
Chapter 5 Show Me the Money: Shareholder Activism and Investor Rights
Chapter 6 Chain Reaction: The Enactment and Repeal of Anti[n-]Chain Store Laws
Chapter 7 Drug Wars: How the Anti-Biotechnology Movement Penetrated German Pharmaceutical Firms and Prevented Technology Commercialization
Chapter 8 From Exit to Voice: Advice for Activists
Notes
Index

Library of Congress Subject Headings for this publication:

Social movements.
Social action.
Social change.
Capitalism -- Social aspects.