Table of contents for Development communication sourcebook : broadening the boundaries of communication / Paolo Mefalopulos.

Bibliographic record and links to related information available from the Library of Congress catalog.

Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.


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Table of Contents
Introduction
Module I. The Value-added of Development Communication 
1.1 What Communication?
	1.1.1 Different Types of Communication
 1.1.2 Historical Trajectory of Development Communication in a Nutshell
1.2 The Value-Added of Development Communication in Programs and Projects
1.3 Ten Key Issues About (Development) Communication
1.4 Understanding Scopes and Uses of Development Communication
1.5 DevComm Operational Framework 
Module II. Reflections on the Theory and Practice of Development Communication
2.1 	Setting Common Grounds on Key Terminology
2.2 	Development and Communication: an Overview 
 2.2.1	Modernization Paradigm
2.2.2	Dependency and World System Theories
2.2.3	The Emerging Participatory Paradigm 
2.2.4	Current Boundaries of Development Communication: Diffusion and 
Participation	
2.2.5	The Role of Media and ICTs
2.3	A Different Take in Development Communication Applications 
Communication to Define and Design Development Initiatives 
Communication To Inform and Induce Change in On-going Initiatives 
Combining Theory with Practice: the Multi-Track Approach
Module III. Development Communication Methodological Framework and Applications
3.	Overview of the Four-Phases Methodological Framework 
3a. 	Phase 1: Communication-Based Assessment 
3a.	Communication-Based Assessment
3a.1	Understanding and Applying the Communication Based Assessment 
3a.2	Communication Applications in Operations
Communication Toolbox - CBA (qualitative and quantitative): Surveys, Focus 
groups, Interviews, Baseline studies, Participatory techniques.
3b.	 Phase 2: Communication Strategy Design
3b 	Communication Strategy Design
3b.1 	Foundations of Strategy Design
3b.2	Core Elements of the Communication Strategy Design 
Communication Toolbox - Strategy Design: Five Management Decisions 
Template, Situation Analysis Framework.
3c. 	Phase 3: Implementation
3c. 	Implementing the Communication Program
3c.1 	Putting the Pieces Together: Drawing an Action Plan
Communication Toolbox - Implementation: An Overview 
3d. 	Phase 4: Monitoring and Evaluation
3d. 	Communication for Monitoring and Evaluation
3d.1 	Key Issues in Monitoring and Evaluation 
3d.2 	Basics of Evaluation Design
3d.3 	Measuring Results: Beyond the quantitative v. qualitative debate 
3d.4 	Assessing the Evidence about Development Communication Results
Module IV. Development Communication Services and Operations at the World Bank 
4.1 DevComm Scope and Service Lines. By M. Bruni, P. Mitchell and P. Mefalopulos.
	4.1.1 DevComm Service Lines
	4.1.2 DevComm at work: key issues, strengths and challenges in operations
4.2 The World of Practice 
4.2.1 The Value-Added of Development Communication in Poverty Reduction 
Strategies Papers. By M. Mozammel.
4.2.2 Community Radio: Supporting Local Voices Through the Airwaves. By L. 
Salazar and C. Hammer.
4.2.3 Disability and Development: What Role for Communication. M. Nicoli and 
K. Guernsey.
4.2.4 How a Multilateral Institution Builds Capacity in Strategic Communication. 
By C. Cabanero-Verzosa.
4.2.5 Assessing the Impact of Development Communication. By C. Gorove and P. 
Mitchell. 

Library of Congress Subject Headings for this publication:

Communication in economic development.