Table of contents for The entrepreneur's guide to writing business plans and proposals / K. Dennis Chambers.

Bibliographic record and links to related information available from the Library of Congress catalog.

Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.


Counter
Contents
Acknowledgments
Introduction							
Part I: How to Write a Business Plan	
1 Start from Strength: What's in It for Me?			
2 Capture the Elusive Readers: What's in It for Them?		
3 Conquer the First Draft: The Easy Part		
4 Edit for Power: The Hard Part			
5 Prepare for Success: Develop a Realistic Marketing Plan
6 Demonstrate Financial Credibility: Money Still Makes the World Go 'Round 	
Gerry Young
7 Writing in the 21st Century: A Guide to Today's New Mechanics		
Part II: How to Write a Business Proposal
8 Raise the Bar: What You Are Really Proposing		
9 Tie the Knot: Why Your Proposal Makes the Prospect so Nervous				
10 The Art and Science of Persuasion: Convince Readers to See It Your Way	
11 Watch Winners at Work: A Model Proposal
Appendices 
Gerry Young
Appendix A: Financial Ratios
Appendix B: Estimating and Calculating Direct Costs
Appendix C: Key Financial Terms
Appendix D: Financial Resources on the World Wide Web 

Library of Congress Subject Headings for this publication:

New business enterprises -- Planning.
Business planning.
Proposal writing in business.
Business writing.