Table of contents for The engine of America : the keys to small business success from entrepreneurs who have made it! / Hector V. Barreto.

Bibliographic record and links to related information available from the Library of Congress catalog.

Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.


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Table of Contents
Forward ? Dr. Michael Nobel 
Section One ? Once Upon a Time
Chapter One ? My Life In and Around Small Businesses 				 1
Section Two ? The Principles of Success
Chapter Two: Plan ? Don?t Just Wing It						 24	
Chapter Three: You Must Know What You Don?t Know 				 45
Chapter Four: Challenge the Conventional Wisdom 					 60
Chapter Five: No Guts, No Glory - Mistakes, Risk and Change			 78
Chapter Six: Seek an Edge by Finding Your Niche					 95
Chapter Seven: The Key is the People Around You					112 Chapter Eight: Disaster Always Looms - Survive the Potholes			127
Section Three ? The Tools for Success
Chapter Nine: Where to Get the Critical Answers and Help				149
Chapter Ten: Government and Big Business Want to Help				173
Chapter Eleven: Overcoming the Intimidation Hurdle				193
Chapter Twelve: Demystifying Capital and Getting Financial Help			208
Section Four: Summing Up 
Chapter Thirteen: The ABC?s of Success						225
Chapter Fourteen: You Can and Will Succeed					243
Section Five: Appendix
Important Links to Sources of Help							254

Library of Congress Subject Headings for this publication:

Small business -- United States -- Management.
Small business -- United States -- Finance.
New business enterprises -- United States.
Entrepreneurship -- United States.
Success in business -- United States.