Bibliographic record and links to related information available from the Library of Congress catalog.
Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.
CONTENTS Chapter 1: E-Commerce: Force or Farce Changing Consumer and Buyer Psychology: Shoving a Square Peg into a Round Hole? Great Expectations F---edcompany.com: What Were They Thinking? Making Sense of It Myths and Misperceptions Regarding E-Commerce and ICT What Site Characteristics Worked and What Didn't: A Comparison of North American and European Sites A Force or Farce? Chapter 2: The E-Commerce Challenge Faced by Enterprises Around the World Learning to Survive and Thrive in the E-conomy The E-Commerce Challenge: Constraints and Barriers Cost Security Lack of Success Lack of Business E-Commerce Strategy Lack of National E-Commerce Strategies Lack of Support in Business Assistance Limited Use of Internet to Locate and Buy Products and Services Lack of Knowledge and Application of Information Technology Conflict with Buyers' and Consumers' Traditional Buying Practices Lack of Adequate Internet Service Providers Inability to Identify Successful E-Commerce Industries or Sectors Inability to Identify What Products Sell Well on the Internet Inability of Governments to Provide Solutions Organizing the Web for Business Buzz Words: The Problem with Educators and the Media Real-Life Experiences with Internet Marketing Purpose of the Study Optimisms and Expectations Frustrations Lessons Learned: 1998 Chapter 3: Developing an E-Commerce Strategy Is Your E-Commerce Strategy Integrated into Your Business Strategy? Benefits of an E-Commerce Site Benefits of an E-Commerce Strategy: A Before and After Comparison Common Mistakes Firms Make in Building an E-Commerce Strategy Traps to Avoid When Developing an E-Commerce Strategy Getting Your Strategy Started: Where is the Company Heading? Four Strategic Options for E-Commerce Targeted Customer and/or Supplier Relationship Transactional Automated E-Commerce Participation in E-Marketplaces Mostly Informational, Open-to-All Web Site Goals of Your E-Commerce Strategy Differences between Traditional and Online Sales The Importance of Communicating Changes to Staff E-Market Factor Assessment Strategic Networking: Enlightened Networking with People, Organizations Why Networking Is Important Results: Improved Communication and Cooperation Coalescing to Use Technology to Reshape E-Commerce Sectors Strategic Vertical Networking Strategic Horizontal Networking Assumptions about Networks How Will You Know You've Succeeded? Importance of a Written E-Commerce Strategy Basic E-Commerce Strategic Plan Chapter 4: 5 C's of Successful E-Commerce Web Sites Winning Web Sites Are We Listening to the Customer? What Makes a Site Successful? Earning a Customer's Trust The 5 C's of Successful Sites Clarity Content Convenience Commerce Customer Commitment Primary Areas of E-Commerce Business to Business/B2B Web Sites Business to Government/B2G Web Sites Business to Consumer/B2C Web Sites Government to Business/G2B Web Sites Government to Government/G2G Web Sites Government to Consumer/G2C Web Sites Consumer to Business/C2B Web Sites Consumer to Government/C2G Web Sites Consumer to Consumer/C2C Web Sites Category Killer Web Sites 101 Winning Web Sites Business to Business/B2B Web Sites Business to Government/B2G Web Sites Business to Consumer/B2C Web Sites Government to Business/G2B Web Sites Government to Government/G2G Web Sites Government to Consumer/G2C Web Sites Consumer to Business/C2B Web Sites Consumer to Government/C2G Web Sites Consumer to Consumer/C2C Web Sites Category Killer Web Sites Chapter 5: The Secrets of Electronic Commerce Origins of the Internet Retail E-Commerce: Its Role as a Model Basic Technical Foundations for E-Commerce E-Mail/Web Connection Enterprise Resource Planning (ERP) Enterprise Resource Planning Software System (ERP) Application Service Provider (ASP) Software and Hardware Needed to Go "E" Hardware Software Browser Software E-mail Software Office Software Virus Scan Software Application Servers Commerce Platform E-Commerce Application Content Management Customer Service Applications Enterprise Portal Server Integration Servers Customer Service/Marketing Automation Application Servers Types of Internet Connections Choosing, Registering or Buying a Domain Name E-Mail Address Options for Business E-Mail Addresses with an ISP Domain Name E-Mail Addresses with Your Domain Name Web-Based E-Mail Account Obtaining a Web Site Address Establishing a Web Site Marketplaces Online Auctions: Buy- and Supply-Side Report and Trade Publications Finding Information about Your Competition Product and Service Factors That Sell Use of Unique Terms to Describe the Product or Service Competitive Pricing The Touch Factor Uniformity of Product Non-immediate Needs Consumer Understanding of the Product Regularly Purchased Products Services That Sell Well on the Internet Products That Sell Well on the Internet Finding Buyers Getting Products Listed Prominently by Major Search Engines E-Mails: Writing Them Effectively News Groups, Listserves, and Direct Marketing News groups Listserves Direct Marketing Discussion Forum or Virtual Conference: Organizing an Effective, Well-Attended Event Discussion Forum Virtual Conference Organizing Steps Improved Communication through E-mail and Web Sites Providing Secure Payment Systems Credit Cards Authentication and Encryption Services (Digital Signatures) Escrow Services Choosing an Internet Service Provider and Web Site Designer Secured Servers: How to Set Them up Cost Effectively Promoting Your Site: Generating More Leads Legal Frameworks for E-Commerce: International and National Laws International and National Laws Covering Cross-Border Electronic Transactions Applicable Law Business-to-Business Transactions Arbitration Electronic Agreements: Are They Legally Binding? Jurisdiction Protection: Preventing Your Brand Name from Being Copied on the Web Protection: Preventing Your Business from Being Copied on the Web Protection: Confidentiality of Electronic Exchanges Protection: Safeguarding Your Site's Domain Name Protection: Preventing Misuse of Your Material Published on Your Site Signatures: Signing a Legal Contract Electronically Taxation of Internet Transactions: Related Issues Term Guarantees Chapter 6: Trends in E-Commerce Industries Changed Most Profoundly by E-Commerce Computing and Electronics Telecommunications Financial Services Retailing Energy Travel Trend: Changing the Way Business is Conducted Corporate Responsibility The Partnering Firm Democratization Focus on Aging Populations Multilingual Sites Continuing Education Focus on Knowledge Acquisition and Knowledge Management Communities of Customers Online Customer Service "Now and Wow" Information Processing and Customer Services Shifts in Marketing Messages to Explain Better How Internet Services Can Save Time Change in Organizational Structure Growing Need for Integration of Systems and Transparency of Information Trends in E-Commerce: Supplier Opportunities and Customer Benefits Global Presence/Global Choice Improved Competitiveness/Quality of Service Mass Customization/Personalized Products and Services Shortened or Eradicated Supply Chains/ Rapid Response to Needs Global Information Transparency Mass Customization Targeted Communication and Promotion Global Bidding via Auctions Using Customer Data for Personalized Sales Earlier Adoption of Discoveries Cut Costs, Not Trees The Need to Create Value Adoption of EDI-like Software by Smaller Firms Industry-Specific Portals Impact of Wireless Technology The Payers and Players Are Changing Positive Globalization Trend: Information Technologies Greater Cooperation with Developing Countries Win-Win-Win Partnerships and Networks Enormous Opportunity for Exports . . . and Increased Competition Rising and Falling Income Levels Emergence of Technology Pioneers General Trends Chapter 7: Enhance Your EQ . . . Education for the 21st Century What You Need to Know E-Commerce Management E-Commerce Technology: Do You Know How All this Works? Communications and Networking The Internet E-Marketing Fundamentals Marketing Research Web-Based Information Architectures Finance and Financial Accounting Electronic Payment Systems Computer Security E-Commerce Systems Design Supply Chain Management E-Commerce Law and Regulation Pricing Information Systems Development Order Fulfillment Multimedia Databases Electronic Negotiation Intelligent Agents Customer Service and Help Facilities Mobile E-Commerce Language Technologies in E-Commerce How to Approach cultural Aspects How to Use Technology How to Promote Your Products Electronically How to Bill Customers and Get Paid How to Conduct Marketplace Research How to Participate in Buy-Side and Supply-Side Online Auctions Chapter 8: Actions for Thought Leaders Fostering a Hospitable Climate Who Should Care? Who Should Sit At the Table? E-Commerce Deliberations: A Workable Strategy Essential Elements of the Strategy Articulating the Vision Public/Private Partnerships and Network Building Targeted Sectors for E-Commerce Growth and Development Goals to Improve Infrastructure Development of Conducive Legislation, Sound Regulations, and Trust-Building Security Measures Human Resource Development Financing and Grant Programs Questions to Consider when Preparing the Group's E-Commerce Strategy Key E-Commerce Programs and Services Real Needs New Technology Sources of Assistance Shared Learning Guides What the Group Should Do: Programming Bridging the Counseling, Training, and Education Divide? It's All about Who's Going to Do What Model Strategy Documents Your Report The Report as a Tool Chapter 9: The Future of E-Commerce for Developing Countries Conditions and Issues: Internet Access Market for the ICT Sector/E-Commerce Connectivity Cost Lack of Equipment Telecommunications Infrastructure Limited Connectivity Great Leap Forward? E-Commerce Strategies in Developing Countries E-Commerce and ICT in a Developing Country: The Case of Azerbaijan Where Do We Go From Here Glossary Index
Library of Congress Subject Headings for this publication:
Electronic commerce -- Management.