Table of contents for Bienvenidos! = Welcome! : a handy resource guide for marketing your library to Latinos / Susannah Mississippi Byrd ; foreword by Carol Brey-Casiano.

Bibliographic record and links to related information available from the Library of Congress catalog.

Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.


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Table of Contents 
Foreword 
¡Bienvenidos! ¡Welcome! 
Chapter 1: Knowledge 
Demographics 
Community Assessment 
Chapter 2: Responsive Collections 
Spanish Language Books and Books by Latinos 
Children's Books 
Chapter 3: Library Services and Programs 
Introduction to the Library Library Assistance for Spanish Speakers Programming and Services for 
Children Literacy and Education Cultural Celebrations, Events and Community Gatherings Library 
Assistance for Spanish Speakers Services that Connect Latinos and New Immigrants to the 
Community 
Chapter 4: Outreach and Publicity 
Publicity Through Informal Social Networks 
Media publicity 
Library signage 
Developing promotional material 
Chapter 5: Access 
Immigrants 
The Face and the Language of the Library 
Spanish Language Marketplace 
Wholesalers and Distributors 
Publishers 
Audio Publishers 
Video Publishers

Library of Congress Subject Headings for this publication:

Hispanic Americans and libraries.
Libraries -- Special collections -- Hispanic Americans.
Children's libraries -- Services to Hispanic Americans.