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Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.
Contents Acknowledgements About the Author Introduction Chapter One: Know Thyself Defining Success Back-Office Business Chapter Two: It's About the Music--If You've Got It, Flaunt It The Demo Recording a Demo Roll Tape Recording DIY Your Best Material Creative Packaging Chapter Three: Build Your Fan Base Call Out the Troops Don't Believe the Hype Work the Mailing List Cold Calls Flyer as a Promotional Tool Find Qualified Fans Samples and Other Free Stuff Build Your Own Street Team Chapter Four: The Network Music Conferences Chapter Five: Brand You The Name Game Image Logo Venue Selection Your Audience Chapter Six: Promote With Your Press Kit The Core Components The Band Bio Band Photos Press Clippings How to Get Press Clippings Physically Copy Those Clippings Once You Have a Press Clipping Once the Press Kit is Complete You Are Your Press Kit Chapter Seven: Use the Internet Using the Internet for Communication and Research Strategies and Tactics for Building an Online Presence Domain Names and Hosting Types of Content Content to Focus On Content Musts Navigation Audio Files Text Content Selling Your CD Before You Upload Your Web Site After You Upload Your Web Site Chapter Eight: Get Radio Airplay Left of the Dial Independent Radio Promoters Chapter Nine: Showtime Booking the Gig Promoting the Gig Preparing for a Gig Confirming the Gig Setting Up Your Gear Once the Gig Starts Epilogue
Library of Congress Subject Headings for this publication:
Music -- Vocational guidance.