Table of contents for Designing and conducting survey research : a comprehensive guide / Louis M. Rea, Richard A. Parker.

Bibliographic record and links to related information available from the Library of Congress catalog.

Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.


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@RHR:Contents
@RHL:Contents
@MT:CONTENTS
@FCTX2:Preface
The Authors
@FCTX:PART ONE: DEVELOPING AND ADMINISTERING QUESTIONNAIRES
@FCTX2:	
	1	An Overview of the Sample Survey Process	
	2	Designing Effective Questionnaires: Basic Guidelines
	3	Developing Survey Questions
	4	Utilizing Focus Groups in the Survey Research Process
@FCTX:PART TWO: ENSURING SCIENTIFIC ACCURACY
@FCTX2:	5	Descriptive Statistics: Measures of Central Tendency and Dispersion
	6	The Theoretical Basis of Sampling
	7	Confidence Intervals and Basic Hypothesis Testing
	8	Determining the Sample Size
	9	Selecting a Representative Sample
@FCTX:PART THREE: PRESENTING AND ANALYZING SURVEY RESULTS
@FCTX2:	10	Analyzing Cross-Tabulated Data
	11	Testing the Difference Between Means
	12	Regression and Correlation
	13	Preparing an Effective Final Report
Resource A: Table of Areas of a Standard Normal Distribution
Resource B: Glossary
Resource C: Answers to Selected Exercises
Bibliography
References
Index

Library of Congress Subject Headings for this publication:

Sampling (Statistics).
Social surveys.
Social sciences -- Statistical methods.