Table of contents for Essential principles for fundraising success : an answer manual for the everyday challenges of raising money / G. Douglass Alexander, Kristina J. Carlson.

Bibliographic record and links to related information available from the Library of Congress catalog.

Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.

@RHR:Contents
@RHL:Contents
@MT:CONTENTS
@FCTX2:Exhibits
Preface
Acknowledgments [[PRODUCTION EDITOR: Change in spelling per JB style guide. Ok? ]]
Introduction: Purpose and Observations
	1	Principles of Fundraising
	2	Essential Fundraising Tools
	3	The Board: Where Fundraising Begins
	4	Research: Working Smarter
	5	Annual Campaigns: The Basis for the Future
	6	Direct Mail: How to Build Your Donor Base
	7	Special Events: Making Friends, Raising Funds, [[PRODUCTION EDITOR: Per JB style. Ok? ]] and Having Fun
	8	Major Gifts: Getting to the Big Gifts
	9	Capital Campaigns: Building Success
	10	Planned Giving: You Can Do It
	11	Foundation Grant Writing
	12	Are Corporate Dollars for You?
	13	Technology: Embrace It
	14	Stewardship: Saying Thanks Pays Dividends
	15	Putting It All Together
References 
The Authors

Library of Congress Subject Headings for this publication:

Fund raising -- Handbooks, manuals, etc.
Nonprofit organizations -- Finance -- Handbooks, manuals, etc.
Proposal writing for grants -- United States -- Handbooks, manuals, etc.
Fund raising -- Computer programs -- Handbooks, manuals, etc.