Table of contents for Presidential elections : strategies and structures of American politics / Nelson W. Polsby, Aaron Wildavsky.


Bibliographic record and links to related information available from the Library of Congress catalog. Note: Contents data are machine generated based on pre-publication information provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.


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Table of Contents
Tables, Figures, and Boxes
Preface
Introduction
	
PART I: THE STRATEGIC ENVIRONMENT
1	Voters
	Turnout: Why People Don't Vote
	Turnout: Why People Do Vote-A Theory of Social Connectedness
	In the Minds of Voters: Party
	Parties as Aggregates of Loyal Voters
	Ideologies, Candidates, and Issues in the Minds of Voters
	Changes in Party Identification: Social Habit Versus Contemporary Evaluation
	A Central Strategic Problem: The Attentiveness of Voters
2	Groups
	The Presidential Vote as an Aggregation of Interest Groups
	Variations among Interest Groups
	"Special" Interests and Public Interest Groups
	Political Parties as Organizations
	Third Parties
3	Rules and Resources
	Rules: The Electoral College
	Thinking about Resources
	Resources: Money
		Raising Money in the Prenomination Period
		The Beverly Hills Primary
		Why Do They Need It?
		Raising and Spending Money in the General Election
		Does Money Buy Elections?
		Reform
	Resources: Control over Information
		Newspapers
		Television
	Incumbency as a Resource: The Presidency
	Incumbency as a Liability: The Vice Presidency
	Convertability of Resources
PART II: SEQUENCES
4	The Nomination Process
	Before the Primaries
	Iowa and New Hampshire: The First Hurdles
		1972
		1976
		1980
		1984
		1988
		1992
		1996
		2000
	What Do These Historical Vignettes Teach?
	Primaries
	State and District Conventions/Caucuses
	At the Convention: Housekeeping
	Candidates and Their Organizations
	Delegates and Caucuses
	The Convention as Advertising
	The Vice-Presidential Nominee
	The Future of National Conventions
5	The Campaign
	What Do They Do?
	The Professionalization of the Campaign
	Issues
		Advising the Candidate
		Domestic Issues, Foreign Issues
		Social Issues
	Getting Good Press
		Polling
		Focus Groups
	Advertising
		Television
		Targeting
		Radio and Newspapers
		Other Media
	Strategies and Tactics
	Negative Campaigning
	Presentation of Self
	Debates
	Blunders
PART III: ISSUES
6	Appraisals
	The Political Theory of Policy Government
	Reform by Means of Participatory Democracy
	Some Specific Reforms
		The Nomination Process
		The Decline of the National Convention
		The Electoral College
	Party Platforms and Party Differences
7	American Parties and Democracy
	Elections and Public Policy
	Parties of Advocacy Versus Parties of Intermediation
Appendix
A	Vote by Groups in Presidential Elections, 1952-2000
B	Participation in National Elections, by Population Characteristics, 1968-2000
Index
About the Authors
 

Library of Congress Subject Headings for this publication: Presidents United States Election