Bibliographic record and links to related information available from the Library of Congress catalog.
Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.
I. Genesis 1. In The Beginning 2. Choosing the Right Business 3. Buying an Existing Business 4. Understanding Your Potential Market 5. Calculating Your Startup Costs 6. Write a Winning Business Plan 7. Structuring Your Business 8. The Money Hunt II. Opening Up Shop 9. Location, Location, Location 10. Branding 101 11. Inventory 12. Successful Pricing Strategies 13. Small Business Technology 14. Small Business Software III. Money 15. Accounting Ease 16. Making a Profit 17. Getting and Extending Credit 18. Insurance 19. Get a Handle on Taxes 20. Legal-Ease I 21. Legal Ease II IV. Growing Your Business 22. Advertising Strategies 23. Marketing Muscle 24. Your Web Presence 25. Exodus V. Dealing with People 26. Hiring and Firing 27. Employee Benefits Demystified 28. Training and Motivating Your Staff 29. Extraordinary Sales and Exemplary Customer Service. V. Franchises 30. Selecting the Right Franchise 31. Franchise Success Secrets VI. Home-Based Businesses 32. The Home Based Business 33. Successful Home-Based Businesses Strategies VII. Business on a Shoestring 34. The Shoestring Entrepreneur 35. Marketing on a Shoestring VIII. Small Business Success Strategies 36. Small Business Success Secrets 37. The Visionary Small Business Appendecies Appendix A: Sample Business Plan
Library of Congress Subject Headings for this publication:
Small business -- United States -- Management.
Small business -- United States -- Finance.
New business enterprises -- United States.