Bibliographic record and links to related information available from the Library of Congress catalog.
Note: Contents data are machine generated based on pre-publication provided by the publisher. Contents may have variations from the printed book or be incomplete or contain other coding.
Preface 1 The Rouge 2 Lessons in Leadership 3 Ground Zero 4 Dark Days in Dearborn 5 Taking Charge 6 The New Face of Ford 7 Getting Back to Basics 8 Surviving the Cold of Winter 9 Momentum 10 America's Bestselling Truck is New Again 11 Bargaining for a Future 12 Town Hall Meeting 13 The Year of the Car 14 From Escape to Reality 15 Great Products, Strong Business, Better World Acknowledgments Source Notes Index
Library of Congress Subject Headings for this publication: