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Introduction Harry T. Reis and Charles M. Judd Part I. Design and Inference Considerations: 2. Validity issues and research design Marilynn B. Brewer 3. Research design Eliot R. Smith 4. Causal inference and generalization in field settings: experimental and quasi-experimental designs Stephen G. West, Jeremy C. Biesanz and Steven C. Pitts 5. Computer simulation methods for social psychology Reid Hastie and Gary Stasser Part II. Procedural Possibilities: 6. Psychophysiological methods James Blascovich 7. Behavioral observation and coding Roger Bakeman 8. Methods of small group research Norbert L. Kerr, Joel Aronoff and Lawrence A. Messe 9. Event-sampling and other methods for studying daily experience Harry T. Reis and Shelly L. Gable 10. Survey research Penny S. Visser, Jon A. Krosnick and Paul J. Lavrikas 11. Studying the mind in the middle John A. Bargh and Tanya L. Chartrand 12. Coding semi-structures interviews in social psychological research Kim Bartholomew, Antonia J. Z. Henderson and James E. Marcia 13. Content analysis and narrative analysis Charles P. Smith Part III. Data Analytic Strategies: 14. Measurement: reliability, construct validation, and scale construction Oliver P. John and Victoria Benet-Martinez 15. Everyday data analysis in social psychology: comparisons of linear models Charles M. Judd 16. Nasty data: unruly, ill-mannered observations can ruin your analysis Gary H. McClelland 17. Analysis and design for nonexperimental data: addressing causal and noncausal hypotheses Duane T. Wegener and Leandre R. Fabrigar 18. The analysis of data from dyads and groups Deborah A. Kashy and David A. Kenny 19. Linda M. Collins and Aline G. Sayer 20. Quantitative synthesis of social psychological research Blair T. Johnson and Alice H. Eagly.