Terry Dickey
INTRODUCTION CHAPTER ONE WHY BUSINESSES PLAN Planning and Survival Planning and Business Success How Planning Helps CHAPTER TWO PLANNING AND SMALL BUSINESS GROWTH The Stages of Small Business Growth The Start-up Firm The Surviving Firm The Established Firm The Expanding Firm The Seeking Firm CHAPTER THREE PLANNING FUNDAMENTALS The Basics Small Business Is Not Big Business The Basic Equation Four Ways to Explain Your Plan Planning Philosophies Know Which Hairs to Split The Small Business Planning Cycle CHAPTER FOUR HOW TO BUILD A PERSONAL PLAN A Mirror Image Why Are You in Business Necessity and Survival Opportunity and Income Personality and the Chase Six Important Questions How to Create a Personal Spending Plan CHAPTER FIVE HOW TO BUILD A STRATEGIC PLAN Locate the Blanks The Mission Statement Analyzing the External Environment Analyzing Internal Capabilities Putting It All Together CHAPTER SIX SETTING GOALS AND ACHIEVING PLANS Setting Goals Is the First Step Drafting Annual Goals Breaking Free From Goal Imprisonment CHAPTER SEVEN PROJECTING FINANCIAL STATEMENTS Pulling It All Together So You Want to Build a Model Accounting System Review What's Next CHAPTER EIGHT HOW TO BUDGET SALES Accuracy Is Important Step 1: Learn What Everyone Else Already Knows Step 2: Find Out What Only You Know Step 3: Isolate the Determinants of Sales Step 4: Develop a Workable Sales Philosophy Step 5: Adjust for Seasonality and Maturity Step 6: Adjust for Unit Prices Step 7: Put It All Together CHAPTER NINE HOW TO BUDGET COST OF SALES The First Expense You Pay Accounting Overview Different Ways to Plan Cost of Sales CHAPTER TEN HOW TO BUDGET LABOR EXPENSE Labor Planning Deserves Careful Attention Decision #l: What Does This Business Need Decision #2: What Are You Paying For Decision #3: How Will You Capture It Decision #4: How Will You Calculate It Decision #5: Wage and Salary Adjustments Labor Planning Tips CHAPTER ELEVEN HOW TO BUDGET OTHER EXPENSES Other Expenses Tax and Interest CHAPTER TWELVE DEPRECIATION EXPENSE AND CAPITAL PLANS A Bit More Complex Accounting Overview Minimum Information You Will Need How to Create a Capital Plan CHAPTER THIRTEEN BALANCE SHEET PLANS Balance Sheets Solve Problems What Is a Balance Sheet Working Capital Plans Working Capital: Inventory Working Capital: Accounts Receivable Working Capital: Accounts Payable Working Capital: Refinements Planning the Rest of the Balance Sheet CHAPTER FOURTEEN CASH FLOW PLANS It Is Difficult to Have Enough Cash The Cash Flow Map What Can Sometimes Go Wrong What Will Always Go Wrong How to Build a Cash Flow Statement The Final Step: A Financing Plan Calculation Overview CHAPTER FIFTEEN EFFECTIVE PLANNING WITH A MANAGEMENT TEAM Involve Your Team Step 1: Create a Timetable Step 2: Decide Who Does What Step 3: Clearly Communicate Your Expectations Step 4: A Simple Spreadsheet Template Step 5: Train Your Team Step 6: Hold Budget Reviews Step 7: Make the Inevitable Adjustments How Is as Important as Why CHAPTER SIXTEEN USING PLANS TO IMPROVE CONTROL Keeping the Benefits Keep the Payoff Coming Using Multiple Plans Forecasts Feed the Wizard Final Thoughts BIBLIOGRAPHY Other Items ABOUT THE AUTHOR