Table of contents for The new multinationals : Spanish firms in a global context / Mauro F. Guillen, Esteban Garcia-Canal.


Bibliographic record and links to related information available from the Library of Congress catalog


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List of figures; List of tables; 1. The new multinationals; 2. Traditional and new multinationals; 3. Diversification and vertical integration in traditional industries; 4. Market access and technology in durable consumer goods; 5. Serving global customers in producer goods; 6. Learning by doing in infrastructure and financial services; 7. Competing in hard and soft services; 8. Toward a new theory of the multinational enterprise; Bibliography; Index.


Library of Congress subject headings for this publication:
International business enterprises -- Spain.
Spain -- Foreign economic relations.