Table of contents for Small business for dummies, 3rd edition / Eric Tyson, Jim Schell.


Bibliographic record and links to related information available from the Library of Congress catalog


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Introduction.
Part I: Becoming an Entrepreneur.
Chapter 1: Is Small Business for You?
Chapter 2: Laying Your Personal Financial Foundation.
Chapter 3: Finding Your Niche and Timing Your Start-Up.
Chapter 4: Turning Your Ideas into Plans.
Chapter 5: Financing, Ownership, and Organizational Options.
Part II: Buying an Existing Business.
Chapter 6: Exploring Buying a Small Business.
Chapter 7: Evaluating and Negotiating to Buy.
Part III: Running a Successful Small Business.
Chapter 8: Owners Wear Many Hats.
Chapter 9: Marketing 101: Product, Promotion, Sales, Distribution, and Pricing.
Chapter 10: Keeping Your Customers Loyal.
Chapter 11: Tracking Cash Flow, Costs, and Profits.
Chapter 12: Learning from Others' Experiences.
Part IV: Keeping Your Business in Business.
Chapter 13: Finding and Keeping Superstar Employees.
Chapter 14: Providing Employee Benefits.
Chapter 15: The Long Arm of the Law: Regulatory and Legal Issues.
Chapter 16: Mastering Small-Business Taxes.
Chapter 17: Special Considerations for Growing Businesses.
Part V: The Part of Tens.
Chapter 18: Ten Tips for Home-Based Businesses.
Chapter 19: Ten Ways Computers Can Aid Your Small Business.
Chapter 20: Ten Tips for Managing Your Growing Business.
Index.


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