Table of contents for Blunders in international business / David A. Ricks.
Bibliographic record and links to related information available from the Library of Congress catalog
Information from electronic data provided by the publisher. May be incomplete or contain other coding.
The Role of Culture.
The Role of Communication.
7. Strategic Management.
8. Other Areas of International Business.
9. Lessons Learned.
Index of Companies.
Index of Places.
Index of Products
Library of Congress subject headings for this publication:
International business enterprises -- Management -- Case studies.
Business failures -- Case studies.