Table of contents for The real toy story : inside the ruthless battle for America's youngest consumers / Eric Clark.

Bibliographic record and links to related information available from the Library of Congress catalog


Information from electronic data provided by the publisher. May be incomplete or contain other coding.

1. If It's February, It Must Be Toy Fair

2. The Inventors

3. What Hasbro Wants

4. Barbie Goes to War: Battle of the Dolls

5. The (Vicious) Business of Toys

6. War of the Aisles: The Retail Battleground

7. Grabbing Them Young

8. Santa's Sweatshop

Afterword

Bibliography

Acknowledgments

Sources

Index