Publisher description for Identity by design / Georgia Butina-Watson, Ian Bentley.

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International solutions to planning and design issues have supported a tendency for everywhere to seem more like everywhere else. There is now a widespread feeling that this is a matter of regret. Designers have come to realise that they can no longer ignore local identity issues.

By focusing on the practical application of the theories generated by the until now abstract 'Identity' debate, this book will make a unique and valuable contribution. Including international case studies from Mexico to Malaysia, Ian Bentley and Georgia Butina Watson demonstrate the different ways that designers and communities have established identity through design both in the past and present.

* Learn about the current debates regarding how design affects place-identity
* Understand the processes through which place identity is formed and the role which designers play in these processes
* Gain a practical insight, through international case studies, into the kinds of creative design approaches which can be applied to the development of place

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