Publisher description for Start your own business : the only start-up book you'll ever need / by Entrepreneur Press and Rieva Lesonsky.

Bibliographic record and links to related information available from the Library of Congress catalog

Information from electronic data provided by the publisher. May be incomplete or contain other coding.


The bestselling small business start-up book of all time, completely revised and updated

The bestselling Start Your Own Business, from the editors of Entrepreneur magazine, is widely regarded as the quintessential business start-up book. Now in its fourth edition with more than 200,000 copies sold, it has helped hundreds of thousands of Americans start their own businesses.

The fourth edition contains even more start-up advice and, for the first time, takes you beyond opening your doors to cover the first three years of ownership. It features new chapters on building a brand, successful negotiating, technology security and privacy, understanding trademarks and copyrights, time management, and how to take a salary. Sections on technology—including how to stay connected, using technology to boost productivity, online marketing, and search engine optimization— have been expanded and updated.

Hundreds of up-to-date business resources that list contact information, including business associations, publications, small business development centers and small business administration offices, equipment manufacturers, and small-business-friendly banks, provide extra value.

Library of Congress subject headings for this publication:
New business enterprises -- Management.
Small business -- Management.