Table of contents for Basic business communication : skills for empowering the internet generation / Raymond V. Lesikar, Marie E. Flatley.


Bibliographic record and links to related information available from the Library of Congress catalog


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PART ONE: Introduction Chapter One: Communication in the Workplace PART TWO: Fundamentals of Business Writing Chapter Two: Adaptation and the Selection of Words Chapter Three: Construction of Clear Sentences and Paragraphs Chapter Four: Writing for Effect PART THREE: Basic Patterns of Business Messages Chapter Five: Introduction to Messages and the Writing Process Chapter Six: Directness in Good-News and Neutral Messages Chapter Seven: Indirectness in Bad-News Messages Chapter Eight: Indirectness in Persuasion and Sales Messages Chapter Nine: Strategies in the Job-Search Process PART FOUR: Fundamentals of Report Writing Chapter Ten: Basics of Report Writing Chapter Eleven: Report Structure: The Shorter Forms Chapter Twelve: Long, Formal Reports Chapter Thirteen: Graphics PART FIVE: Other Forms of Business Communication Chapter Fourteen: Informal Oral Communication Chapter Fifteen: Public Speaking and Oral Reporting PART SIX: Cross-Cultural Correctness, Technology, Research Chapter Sixteen: Techniques of Cross-Cultural Communication Chapter Seventeen: Correctness of Communication Chapter Eighteen: Technology-Enabled Communication Chapter Nineteen: Business Research Methods Appendixes


Library of Congress subject headings for this publication:
Commercial correspondence.
English language -- Business English.
Business communication.